This time, the conflict that has been simmering between McDonald’s and Wendy’s is boiling over, and this time, it is to our advantage.
Broken ice cream machines at McDonald’s have been a source of frustration for the fast food chain for many years, and this fact is not a secret. Because Wendy’s wants to make sure that all of us have a dependable alternative for satisfying our craving for dessert, they are offering its Frosty for just one dollar from now until September 30.
The newest agreement from the fast food business comes after Wendy’s uncovered certain statistics from McBroken.com that were less than appealing. McBroken.com is a website that monitors when McDonald’s ice cream equipment are damaged.
The data supplied by McBroken.com allowed Wendy’s to deduce that ice cream machine breakdowns are a common occurrence for dessert aficionados, and they had the perfect remedy: a Frosty! According to a Wendy’s news release, the firm understands that consumers should have a reliable and tasty option when they want a sweet treat.
According to the graphic titled “Ice Cream Machine Meltdowns” that was developed by Wendy’s and McBroken, the cities that are experiencing the most frequent power outages include Chicago, Houston, Las Vegas, New York, and Los Angeles. Furthermore, ice cream machines are typically unavailable throughout lunch and snack time, with outages lasting between two and three hours depending on the severity of the problem.
As a result of Wendy’s relationship with McBroken, not only can you use their map to find McDonald’s restaurants that have broken ice cream equipment, but you can also find the Wendy’s that is closest to you and purchase a small Frosty for only one dollar.